Pollination is vital to life on our planet. 75% of the food we eat are the direct results of bees pollinating plants. 

But in 10 years, 46% of the world’s bee population has disappeared. If bees disappear, men would only have 4 years left to live. 

That’s why B., the first bee influencer, launched her BeeFund with the Fondation de France in order to save the bees. “Follow” button has become a new way to act : as an influencer, B. works with brands to raise money. The more followers she has on Instagram, the more interested brands are and the more money she will collect and finance the selected projects.