Uber Eats has long been established as the leading takeaway delivery service around the world. But when it came to grocery delivery, people weren’t even aware they offered the service. So our task was simple: tell people that Uber Eats don’t just deliver takeaway, they deliver pretty much anything, starting with groceries. Building on the brand's established offering of ‘getting anything effortlessly’, these short films show people ordering grocery items from Uber Eats, and enjoying them with a little bit of downtime.