senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

72andSunny's Epic New Call of Duty Trailer Gets Us the Hell Out of 2016

27/10/2016
Advertising Agency
Los Angeles, USA
133
Share
Action-packed and star-studded trailer was directed by Pony Show Entertainment's Peter Berg

Ahead of Call of Duty: Infinite Warfare’s release on November 4, Activision and 72andSunny have released an integrated campaign that includes a live action trailer starring Michael Phelps and Danny McBride.

With the U.S. Presidential Election in full swing, the U.K. leaving the European Union and headlines around the globe frustrating everyone, the new Call of Duty: Infinite Warfare live action trailer entitled, “Screw It, Let’s Go To Space” taps into that shared cultural angst and positions space as a much-needed escape from 2016. From businessmen to newscasters to delivery drivers to Olympic swimmer and 23-time gold medal winner Michael Phelps (who gets his kill stolen by “Vice-Principals” and “Eastbound and Down” star Danny McBride), everyone’s up there getting their frustrations out. A Call of Duty fan in real life, Phelps recently logged over 500 Call of Duty games in a two week span while training for his record-setting Olympics performance in Rio.

Call of Duty: Infinite Warfare will launch worldwide Friday, November 4, immersing players in a war story that, for the first time in franchise history, extends beyond the reaches of Earth into the vast expanse of our solar system.

Brand
Agency / Creative
Production
Post Production / VFX
Editorial
Music / Sound
SIGN UP FOR OUR NEWSLETTER
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0