Agnostic Wins Big at CPRS

Toronto-based strategic communications agency Agnostic is thrilled to announce its success at the Canadian Public Relations Society (CPRS) Toronto Chapter’s annual Achieving Communications Excellence (ACE) awards. 

The ACE Awards showcase creativity, innovation and impact within the public relations and communications industry. The gala, this year held in Toronto’s The Carlu, awards communication campaigns across various categories, including events, media relations, brand development, social and digital media, healthcare, community relations, CSR, employee engagement, issues and crisis management, and diversity, equity, and inclusion.  

Agnostic picked up the biggest award of the evening, Best in Show, for ‘Feed the Joy’ with grocery store Metro Inc, beating out over 190 awarded campaigns for the top honour. The campaign brought communities together through the magic of cooking during the holiday season. The agency also brought home three additional Gold and Silver trophies, positioning itself amongst the best of the best within the Canadian market: 

Sarah Crabbe, president of Agnostic said, “I’m incredibly proud of our Metro and Coinbase teams, who have created some of the best work in the industry for these brands but more than that have forged trusted partnerships with our client teams that have awareness and business results at their core. Winning Best in Show is testament that making unignorable work is a non-negotiable for us at Agnostic and for our clients.”

Andrea Chrysanthou, president of the CPRS Toronto Chapter stated, "Congratulations to all the award winners of the 2024 ACE Awards. As the largest chapter in the country, the Toronto chapter of the Canadian Public Relations Society received entries showcasing some of the most creative and impactful communications campaigns from the past year. The award winners are truly the best of the best. They elevate our profession with their work, and it was an honour to celebrate them in a room filled with their peers."