Central Films' Rodrigo Garcia Saiz Captures the Resounding Chaos of War for Cinemex

Central Films’ award-winning director Rodrigo Garcia Saiz dives into the trenches to engulf viewers in the chaos of a battle in the new spot “Trench” for Mexico-based movie theatre chain Cinemex, out of EPICA.

The spot harnesses the unequivocal storytelling power of audio, plunging into the throes of an aggressive combat, with pulse-quickening panic and turmoil amidst the action. As the chaos heightens, the camera pans out to reveal the scene on a sound stage, the scene amplified to reality through the power of Dolby Atmos at Cinemex theaters.