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Don't Be Like Painfully Awkward Rob Lowe in Grey NY's Direct TV Spot

22/10/2014
Advertising Agency
New York, USA
190
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Parks & Recreation star has a doppelganger in new TV campaign

Grey NY has launched its new spot for Direct TV titled 'Painfully Awkward', and boy is it just that.

Parks & Recreation star Rob Lowe stars in the new ad, playing a painfully awkward doppelganger of himself. Don't worry, regular Rob is in the spot too, urging customers not to be like his other half, who still uses cable.

The 30 second spot was directed by MJZ LA's Tom Kuntz, with VFX & editorial done by Method Studios & Mackenzie Cutler. 


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