Glitchy Ninjas and Glass Wolves Attack in Epic New Pepsi Arabia Spot

Glassworks Barcelona has produced the VFX for this epic new spot for Pepsi Arabia, directed by Ernest Desumbila through Sauvage and created by Impact BBDO Jeddah. 

Launched as part of the 'Hand in Hand, We Can' campaign from earlier in the year, the spot features six top sport personalities from Saudi Arabia banding together to take on an onslaught of extreme challenges, including swinging balls of magma, a posse of glitchy ninjas, and even a duo of souped-up cars straight from Mad Max.