JSA's JJ Directs Charming Christmas Spot for Pilsner Urquell

There’s a lovely bit of Christmas charm in this new Pilsner spot by JSA director JJ (Juraj Janis), to remind us that Christmas is all about time shared with loved ones; especially when it's your aged father who's due for a visit. Beware your heartstrings though, they may be pulled.

Shot over two days in Prague for MUW Saatchi & Saatchi Bratislava, with Boogie Films producing, the performance director found a locally sourced Czech man to play the emotional father and a Berlin-based actor for the son. Leveraging his ability to achieving naturalistic performances, he delivers us a tasteful dose of festive nostalgia just in time for the season. 

Check out the spot below: