Mercado McCann Pays Tribute to the Late Pelé in Spot for South American Football Confederation CONMEBOL

South American football confederation CONMEBOL and agency Mercado McCann pay homage to Pelé with this inspiring new spot.

Following the death of the legendary football player, CONMEBOL has also launched a special shirt, in which the three stars Pelé conquered are replaced on the shield by three hearts, alluding to the town where he was born and from where he came to conquer the whole world.