Soundtree Music Brings the Voice of Maya Angelou to #ThisGirlCan Campaign

FCB Inferno returned to Soundtree Music to create the soundtrack for Sport England’s new film, which launched on February 24th and has hit over 10,000 views on YouTube alone.

The Soundtree creative and supervision teams worked on the sound, music and voice – sourcing the heart of the soundtrack, the poem “Phenomenal Woman”, written and performed by Maya Angelou.

Directed by Kim Gehrig at Somesuch, the campaign features real women, celebrating and encouraging women of all ages, shapes and sizes to get active and enjoy fitness. To be the phenomenal women they are.