the7stars, the UK’s largest independent media agency, has become one of seven agencies in the UK to receive the Google Creative Certification. This certification positions the independent agency as a trusted partner and expert in Google’s creative services, assisting clients with developing unparalleled creative strategies and staying up-to-date with the latest advances in Google’s creative solutions.
In today’s media landscape, it is essential that creative and media are aligned from the very beginning to ensure that brands can speak with one cohesive voice. With the evolution of the marketing world since the historic split of media and creative – the rise of digital, social media, connected TV, and more – it has never been so crucial for both disciplines to align to deliver business results for clients.
Providing a full-service solution for clients is key to the7stars’ unique approach as it allows the agency to utilise independent thought throughout all channels, resulting in standout campaigns that connect with audiences effectively.
To achieve this certification, the7stars’ creative and tech team had to gain individual product certification to demonstrate familiarity and knowledge of Google’s creative platform. Case studies were submitted for Google to review, which demonstrated strong and advanced knowledge of best practices that resulted in an exceptional impact on the clients’ business goals. These case studies demonstrated the team’s strong technical abilities and in-depth knowledge, showcasing creative solutions to unique client challenges.
the7stars look forward to utilising Google’s creative services to deliver show-stopping creative solutions for its clients, as it continues to explore new ways and push creative boundaries.