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Hyundai - Genesis

Hyundai
15/12/2023
Production and CGI
Barcelona, Spain
16
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Agency / Creative
Production
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A series of images seemingly unconnected - but full of intention, direction, purpose. For this film we turned to the inspiration and craft behind the Hyundai Genesis, transmuting it into warm, human imagery that fills us with intrigue and satisfaction.  

The precision of birds in flight, the relentless power of the sea, a portal of light in the deep wilderness asking a question without words. Moving into sequences that are a sensory study of the materials of the Genesis car – gravity is defied and the nature of time shifts, symbolising the unique power of Hyundai’s star creation.

About Trizz

Trizz is a multidisciplinary design studio steered by creative projects that require innovative artistry in animation and VFX. We have in-house live-action, high speed and table-top facilities that are seamlessly strengthened by our award-winning animation team. In the attic, our artists research and develop new ways to push boundaries and invent new ways to tell stories. Our portfolio includes internationally recognized brands, beauty, and entertainment.

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