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BRLO - NAKED

BRLO
30/01/2024
Music & Sound
Los Angeles, USA
45
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Production
Music / Sound

We heard that watching underwear ads starring chiseled actors makes you thirsty, so we're countering with our commercial for BRLO NAKED. However, this ad uses a somewhat less-chiseled red-headed fella that most men will relate to more easily- which probably helped it go viral!

In no time at all, we wrote a new song “I Love Myself (This Body)” that stands on its own and gives the whole campaign a beautiful meta-level! Once again an example that the most important thing is the idea.

Thanks to director Charley Stadler, Patrick Höchstetter & Pulloverfilm, Reza Ramezani & Deloitte, and the whole team.

About California Music
We are sonic storytellers. Artist-driven. Grammy nominated. A full-service audio company. We believe in the superpower of music, sound, and voice, and in the importance of inspired authenticity.

We burn for what we do, and some say success proves us right: our team of musicians, sound designers, and creative producers can impress with Grammy nominations, multi-platinum records, and countless industry awards.

But more importantly, we believe in the value that our acoustic creations add to the world: music connects, sound makes you feel, voices draw you in. And we believe in the importance of human connection and positive interaction. This is what really drives us forward.