Fenty's Playground - Rihanna and Sephora

Wildbytes is an experiential design agency that produces innovation based product launches, retail experiences and installations powered by cutting-edge digital technology. Surprise, curiosity, awe, the impossible: these are the true motivations of the experiences Wildbytes designs. Through careful ideation and a planned content strategy, its projects are designed to spread like wildfire through social networks. 

With offices in New York, Madrid, and Barcelona, Wildbytes has brought its ground-breaking creative projects to over 71 cities. It was responsible for introducing the first interactive billboard to Times Square, and bringing to life the world’s first cinematic Augmented Reality experience, as well as the first-ever face projection mapping performed live, created for Kat Von D Beauty's European launch campaign.