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Yoni Tampons - What you put in your vagina is important.

Yoni Tampons
16/07/2020
Design Agency
London, UK
70
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Brand
Agency / Creative
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How do you get women to buy Yoni tampons instead of the market leading synthetic brands? 

Young women will happily reduce their booze and gluten, saying “my body is a temple”. We made sure they thought just as hard about what they put in their vagina. A social campaign reaching 2m people on the smallest of budgets.

Fame: 140k YouTube views in just the 1st week alone.

About Mellor&Smith

Famous brands sell more, more often to more people. We* make brands burn brighter than ever before.

Have you ever been so effective that you sold out of everything? Our clients have. Bare shelves, supply chains unable to keep up, businesses doubling in the blink of an eye and demand outstripping supply. Good problems to have. All because we made them famous.

The fact is, 89% of the work out there is ignored.

Guff. Vanilla. Wallpaper. Bland. Meaningless.

Treating the public with contempt.

If you want fame, you need to: start a fire, break the rules, jump off the deep-end, rock the boat, stick your neck out, trust your gut, get uncomfortable, turn it up to 11.

You have to want to get noticed.

Strike a match, light the catalyst, watch it burn brighter than ever. Fame.

* That's Mellor&Smith, not the royal 'we'.


And remember take our Fame-o-Meter here. Discover how famous your brand is, and could be.
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